I must stress
that the need to develop or build a client list can not be over emphasized. If
one is determined to developing his or her business. It is a fact that people
or companies spend so much money and time on advertising and marketing on their
products so as to enjoy patronage but the simple truth is that not so many
companies can maintain that high quality level of advertising and marketing. Am
sure the question that must be bothering your mind now is how many of them,
especially the starters can cope. The cost of advertising can be greatly
reduced if only you are willing and able to build your client lists. For the
purpose of satisfying our readers, and more so for the quest of exposing you to
what you might term invaluable in the nearest future, I will be expose you to
ways on how to build a client list.
Firstly, what do I mean by
client list? Well it is often regarded as your contacts list or mailing list
whereby you keep good recordings of phone numbers, e-mail address etc. so as to
keep you in touch with the prospect.
After you might have
understood the meaning, another question that should bother you now is how to
develop a client list. For those willing to take the bold step here is a step
by step process to developing a client list.
If a company sells its
product/services to its customers, it is important that it tries as much as
possible to retain its clients. The multiplier effect of this is that you can
equally sell relative product or services to that same person again rather than
to a new customer.
Anytime you are required to
meet people, make a priority by getting their phone numbers via phone calls or
face to face contacts, or e-mail address and make sure you keep them safely.
There are easier ways to do
this via auto responder i.e. collecting e-mails so that you make follow up
which is a paid service anyway. Moreover, collecting emails give you an edge
when bargaining or entering a joint venture. Also note that the most guarded
secret of any business is the client list otherwise known as the mailing list.
I must stress that building trust and relationships with your customer list is
a daunting task only if your are able to do this. You are definitely on the
verge of making it big. Negotiations can be done with any person once you have
a responsive list. This is how it works, when you read or see any seminar being
advertised, try and call or contact the organizer that you are willing to help
him sell his product. I want to assure you that the organizer will gladly
accept and he will be willing to enter into an agreement with you.
Then if you are lucky to
present a regular client/customer list, that should explode and this is enough
to keep you in business.
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